business

You Can’t Usually Predict a Disaster but You Can Be Prepared

You Can’t Usually Predict a Disaster but You Can Be Prepared

I was visiting my son in Boston on the night an electrical transformer exploded in the Back Bay area, knocking out power. It was strange to look down Boylston Street and not see any lights! A recent article in the Boston Business Journal described the impact this freak occurrence had on local businesses, and it [...]

Finding the Next Client

Finding the Next Client

Seeing your name in lights on Broadway is one way to let people know you “have arrived.”  Same thing in business.  Top of mind awareness is critical to gain maximum exposure and help ensure long term survival. A business will need to have a never ending stream of new clients and repeat customers to fuel [...]

Funding Your Business – A Beginner’s Guide

Funding Your Business – A Beginner’s Guide

So you’re starting a small business or perhaps you’ve grown a business over the last couple of years that has leveled off.  What do you do now?  How do you raise the funds you will need to launch your business or get it growing again? Let me start off by saying that I am neither [...]

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