Alex Coisman

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Alex's Bio:

Alex Coisman is a small business marketing expert who has served the segment in both high tech start-ups and notable banking & payments firms such as MasterCard and Webster Bank. Alex has a graduate degree in business specializing in marketing and product development from MIT’s Sloan School of Management. He has also been a guest lecturer on marketing, technology and entrepreneurship at many colleges and universities across the globe including NYU, Massey University in New Zealand and Tsing Hua University in China.

Improve Cash Flow with Smart Payment Tactics

Improve Cash Flow with Smart Payment Tactics

The title of this post may sound counter-intuitive. How can I improve my business’ cash flow by making payments? Shouldn’t it be the reverse? My cash flow improves when I don’t make payments. But if you choose not to make payments when your vendors and employees expect them, you probably won’t be [...]

Help Us Celebrate National Small Business Week

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May 20th – 26th is National Small Business Week.  Since 2008, the Small Business Administration has sponsored events that include educational seminars, awards ceremonies and networking opportunities. In previous years, the SBA has honored businesses across the country and across diverse segments of the small business ecosystem. Last year, winners ranged from [...]

Funding Your Business – A Beginner’s Guide

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So you’re starting a small business or perhaps you’ve grown a business over the last couple of years that has leveled off.  What do you do now?  How do you raise the funds you will need to launch your business or get it growing again? Let me start off by [...]

3 Reasons (Besides Earning Interest) Why Your Business Should Have a Savings Account

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When most people think about the benefits of saving money, the first thing that comes to mind is the interest – the allure of the “time value of money”.  The standard rationale is, “all I have to do is let my money sit there and the banks will pay me [...]

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